is both an entrepreneur and audio/visual designer who has been working in the industry for over a decade. Being at the forefront of marketing for many of his companies, he has developed a clear understanding for what it takes to compete in today’s market. To help balance his business endeavours, Joel is also extremely competitive in the media world and enjoys exploring his artistic vision through the use of cinematics. Starting out as an audio engineer early in his career, his drive to learn soon led to knowledge in various other fields including directing, editing, motion graphics, and photography. Regardless of the size, Joel’s perfectionist vision is what pushes him toward success on every project. His goal has always been to open a company that focuses on producing cinematic stories for others to enjoy. Narcona Entertainment has now made his dream a reality.